Condoms with QR codes: tell us where your last sexual intercourse happened!

QR codes – those that direct the user to a specific website by scanning a symbol – are already present even at the time of sex. Planned Parenthood, an NGO that promotes healthy living tips, manufactured condoms that have QR codes on their packaging. The images direct people to a website, where they can “check in” their sexual relations.

The page, called Where Did You Wear It? (“Where did you use it?”) Is similar to Foursquare or Facebook Places. But here, the idea is to share the place where you had your last sexual intercourse. The website also offers information on how to properly use a condom and a list of health centers where condoms are available.

Check-ins are organized on a map, which is divided between gender, orientation, approximate age, location and other types of filters. The company says the idea was successful: “Check-ins came from 50 American states, and from 6 continents.”

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50,000 condoms were distributed to young students and to health centers in Washington, USA. The site was also designed for this audience, “already comfortable with social networks, to feel proud of using protection”, says the company itself in a post on your blog.

“Condoms are an essential tool for preventing unwanted pregnancies and preventing the spread of sexually transmitted diseases, including HIV,” says Nathan Engebretson, coordinator of new media at Planned Parenthood. He hopes the site “will help remove prejudices that some people may have about condom use”.

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