Twitter is expected to raise $ 1 billion in 2014 with its advertising format, almost 100% more than the estimated $ 582.4 million this year. The numbers are from the company eMarketer, specialized in the digital market.
According to the study, about 53% of the value will come from advertising on mobile devices. In 2015, it is estimated that the company raises US $ 1.33 billion and 60% is expected to be thanks to the mobile market.
Even with the growth, in 2013, 83% of the money invested in advertising must come from the USA. By 2015, the country’s share should decrease to 76%.
Twitter Online advertising