The consumption of media over the internet has grown in Brazil, mainly that of videos. Data released by Ibope this Thursday, 7, show that the sector had a 15% increase between the December 2011 and 2012.
According to Ibope Media’s Netview, the number of people who watch videos or listen to music over the network went from 17.2 million in 2011 to 19.8 million last year. The numbers refer to single users and count the category of broadcast media, which includes information, products and / or media services via streaming.
Counting only the accesses to video sites, such as YouTube, the increase was even more expressive, from 18.34% – going from 33.8 million to 40 million.
Youtube Video Brazil Ibope