Apple and Universal are close to ‘iRadio’ agreement

Apple is close to closing a deal with Universal Music for its music streaming service, the alleged iRadio. The deal with the biggest label is “imminent”, according to the The Verge.

The site spoke to people familiar with the deal and, according to them, within a week at most the terms will have been agreed. Then it will be Warner Music’s turn, and Sony is also in the crosshairs.

It is speculated that the product will be launched in 2013 with free and paid subscription options – in this case, the payment comes in the form of advertising.

Some say that the remuneration system offered by Apple is more attractive to record companies than that of Pandora, the main service of its kind. Learn more about it by clicking here.

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