The investment that Netflix has made by launching original series seems to be working.
Yesterday, when the company released quarterly results, it reported that only a small portion of Internet users took advantage of the free period to get to know one of its products.
Netflix’s first series, “House of Cards”, attracted around 8,000 people who, after seeing the production, signed up to pay nothing – the first month of use is not charged.
very little in a universe of 36 million customers, of which 3 million were added in the last three months.
The good news for the company is that the second series itself, “Hemlock Grove”, is more successful, having been seen by more people in the world on its first weekend than was House of Cards. This is despite the fact that the production received very negative reviews.
Internet Movies Netflix