Facebook advertising revenue fell 25%, says consultancy

Facebook will report its results for the second quarter of the year this Wednesday, the 24th. As the numbers of the largest social network in the world come to the fore, experts start their bets.

The Standard Media Index, a company that measures the advertising market, said Facebook’s advertising revenue fell 25% in the last quarter. J analysts estimate that the total revenue of the chain will increase 16.7%, reaching US $ 1.62 billion.

According to the Business Insider, the social network has seen strong revenue growth every quarter. Thus, such a sudden drop, as the Standard Media Index suggests, would be a sudden catastrophe and for no apparent reason.

The SMI report also reveals other amazing numbers. Twitter would have grown 112% in the quarter and Amazon 165%. The retail giant will present its result on Thursday, 25, but Twitter does not disclose its financial performance because it is a privately held company.

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